EXPERTISE
Expertise
The solid STAR offer
Training and information
The accompaniment
The solid STAR offer
STAREVIEW
: the bimonthly digital magazine entirely devoted to solid cosmetics is available by subscription. It is produced in partnership with the TECTIC agency.
THE SOLID NOTEBOOKS
The first notebooks of their kind on solid cosmetics. They provide an understanding of each format according to 6 key points: market, ingredients, formulas, processes, gestures and environment. Each notebook offers an analysis of the potential of each galenic, for players who are wondering about the interest of embarking on a new solid format.
First notebook: loose powders.
Second notebook: pressed powders.
BRAINSTORMING DAYS
These days offer customized advice to transform a liquid/classic offer into a solid offer, integrating the specificities of each client.
INFORMATION DAYS
These days aim to learn about the subject of solid cosmetics through presentations and testimonials from experts in the field.
Last date:
on November 17, 2022 in Lyon.
The accompaniment
EXPERTISE SERVICES
Global or partial support in the design of all cosmetic ranges from the idea to the finished product
CUSTOMIZED SPECIFIC STUDIES
Targeted watch, trend report, review of new products: ingredients, products, cosmetic players, identification of specific know-how
ADVICE
Contribution of an external vision to make a diagnosis, identify areas for improvement and work on ad hoc solutions (construction of ranges, re-positioning of brands, enhancement of a portfolio of ingredients, communication, etc.)
TECHNICAL SUPPORT
Proposal of solutions, in the face of given and identified problems
MARKETING SUPPORT
Development of tools: range files, marketing sheets, pitches, storytelling, naming
Training and information
Realisation of CUSTOMIZED TRAINING
Animation of
TRAINING CATALOG
in the B2B4C Connections offer
WRITTEN PRESS / COMMUNICATION
Writing of your technical supports
(writingtechnical articles for EXPRESSION COSMETIQUE magazine)
Realization of PODCASTS to popularize scientific themes and make them accessible and understandable by consumers
Are you interested in our know-how? We are here to help you !
We want to know your expectations to offer you
the ideal solution.
Tell us what you need and we will study with you how to deploy the ideal support to satisfy you.
